Smart money: funding innovation projects

Fig_5_10The lack of track record, the ambiguity and the specificity of most innovation projects mean that innovation managers should consider alternative specialized sources of financing, such as informal and professional investors, to (co-)invest in the development of their opportunity.

Fig_5_11Innovation managers and entrepreneurs looking for specialized outside (co-)investors must identify, target and engage effectively the right type of financial stakeholders, based on available offers, expectations and potential value-added.


Innovation managers and entrepreneurs can in some cases leverage the value-added and support of venture capitalists as (co-)investors, provided they master the business model of these specialized investors, their selection criteria and their negotiation process.


Sources of financing: why cash is costly

  • (Book) Usselman, Steven W., Naomi R. Lamoreaux, and Kenneth Sokoloff. “Financing Innovation in the United States, 1870 to the Present.” (2007): 317.
  • (Video) Innovating the funding of innovation: Skyler Fernandes at TEDxConnecticutCollege
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Navigating the innovation financing fauna: financial stakeholders

  • (Book) Landström, Hans, and Colin Mason, eds. Handbook of Research on Business Angels. Edward Elgar Publishing, 2016.
  • (Book) Simon Parker (ed) The Life Cycle of Entrepreneurial Ventures Kluwer; 2006
  • (Video) Choose the Right Investor for Your Startup HBR Video
  • (Article) Aghion, P., Van Reenen, J., & Zingales, L. (2013). Innovation and institutional ownership. American Economic Review, 103(1), 277-304.
  • (Article) Ahlers, G. K., Cumming, D., Günther, C., & Schweizer, D. (2015). Signaling in equity crowdfunding. Entrepreneurship Theory and Practice, 39(4), 955-980.
  • (Article) Belleflamme, P., Lambert, T., & Schwienbacher, A. (2014). Crowdfunding: Tapping the right crowd. Journal of Business Venturing, 29(5), 585-609.
  • (Article) Bruton, G., Khavul, S., Siegel, D., & Wright, M. (2015). New financial alternatives in seeding entrepreneurship: Microfinance, crowdfunding, and peer‐to‐peer innovations. Entrepreneurship Theory and Practice, 39(1), 9-26.
  • (Article) Burtch, G., Ghose, A., & Wattal, S. (2013). An empirical examination of the antecedents and consequences of contribution patterns in crowd-funded markets. Information Systems Research, 24(3), 499-519.
  • (Article) Burtch, G., Ghose, A., & Wattal, S. (2015). The hidden cost of accommodating crowdfunder privacy preferences: A randomized field experiment. Management Science, 61(5), 949-962.
  • (Article) Carpentier, C., & Suret, J. M. (2015). Angel group members’ decision process and rejection criteria: A longitudinal analysis. Journal of Business Venturing, 30(6), 808-821.
  • (Article) Cumming, D. (2007). Government policy towards entrepreneurial finance: Innovation investment funds. Journal of Business Venturing, 22(2), 193-235.
  • (Article) Croce, A., Tenca, F., & Ughetto, E. (2017). How business angel groups work: rejection criteria in investment evaluation. International Small Business Journal, 35(4), 405-426.
  • (Article) Grilli, L., & Murtinu, S. (2014). New technology-based firms in Europe: market penetration, public venture capital, and timing of investment. Industrial and Corporate Change, 24(5), 1109-1148.
  • (Article) Harrison, R. (2013). Crowdfunding and the revitalisation of the early stage risk capital market: catalyst or chimera?; Venture Capital, 15(4), 283-287.
  • (Article) Hsu, D. K., Haynie, J. M., Simmons, S. A., & McKelvie, A. (2014). What matters, matters differently: a conjoint analysis of the decision policies of angel and venture capital investors. Venture Capital, 16(1), 1-25.
  • (Article) Kotha, R., & George, G. (2012). Friends, family, or fools: Entrepreneur experience and its implications for equity distribution and resource mobilization. Journal of Business Venturing, 27(5), 525-543.
  • (Article) Maxwell, A.L., Jeffrey, S.A., & Lévesque, M. (2011). Business angel early stage decision making. Journal of Business Venturing, 26(2), 212-225.
  • (Article) Mollick, E. (2014). The dynamics of crowdfunding: An exploratory study. Journal of Business Venturing, 29(1), 1-16.
  • (Article) Paul, S., Whittam, G., & Wyper, J. (2007). Towards a model of the business angel investment process. Venture Capital, 9(2), 107-125.
  • (Article) Politis, D. (2008). Business angels and value added: what do we know and where do we go?. Venture Capital, 10(2), 127-147.
  • (Article) Shane, S., & Cable, D. (2002). Network ties, reputation, and the financing of new ventures. Management Science, 48(3), 364-381.
  • (Article) Steier, L., & Greenwood, R. (2000). Entrepreneurship and the evolution of angel financial networks. Organization Studies, 21(1), 163-192.
  • (Article) Stevenson, R. M., Kuratko, D. F., & Eutsler, J. (2019). Unleashing main street entrepreneurship: Crowdfunding, venture capital, and the democratization of new venture investments. Small Business Economics, 52(2), 375-393.
  • (Article) Van Osnabrugge, M. (2000). A comparison of business angel and venture capitalist investment procedures: an agency theory-based analysis. Venture Capital: An International Journal of Entrepreneurial Finance, 2(2), 91-109.
  • (Article) Viotto da Cruz, J. (2018). Beyond financing: crowdfunding as an informational mechanism. Journal of Business Venturing, 33(3), 371-393
  • (Article) Walthoff-Borm, X., Schwienbacher, A. & Vanacker, T. (2018). Equity crowdfunding: First resort or last resort?, Journal of Business Venturing, 33(4), 513-533,
  • (Article) Warnick, B. J., Murnieks, C. Y., McMullen, J. S., & Brooks, W. T. (2018). Passion for entrepreneurship or passion for the product? A conjoint analysis of angel and VC decision-making. Journal of Business Venturing, 33(3), 315-332.

Professional innovation investors: Venture Capitalists

  • (Book) Gompers, Paul Alan, and Joshua Lerner. The venture capital cycle. MIT press, 2004.
  • (Book) Landström, H. (Ed.) Handbook of Research on Venture Capital (2007),. Cheltenham, UK: Edward Elgar Publishing Ltd.,
  • (Video) Inside the mind of a venture capitalist McKinsey Global Institute
  • (Article) Amit, Raphael, James Brander, and Christoph Zott. “Why do venture capital firms exist? Theory and Canadian evidence.” Journal of Business Venturing 13.6 (1998): 441-466.
  • (Article) Brander, James A., Raphael Amit, and Werner Antweiler. “Venture‐capital syndication: Improved venture selection vs. the value‐added hypothesis.” Journal of Economics & Management Strategy 11.3 (2002): 423-452.
  • (Article) Bygrave, William D. “Syndicated investments by venture capital firms: A networking perspective.” Journal of Business Venturing 2.2 (1987): 139-154.
  • (Article) Bygrave, William D. “The structure of the investment networks of venture capital firms.” Journal of Business Venturing 3.2 (1988): 137-157.
  • (Article) Chemmanur, Thomas J., Elena Loutskina, and Xuan Tian. “Corporate venture capital, value creation, and innovation.” Review of Financial Studies 27.8 (2014): 2434-2473.
  • (Article) De Clercq, D., Fried, V.H., Lehtonen, O., & Sapienza, H.J. (2006). An entrepreneur’s guide to the venture capital galaxy. The Academy of Management Perspectives, 20(3), 90-112.
  • (Article) Gorman, Michael, and William A. Sahlman. “What do venture capitalists do?.” Journal of Business Venturing 4.4 (1989): 231-248.
  • (Article) Hellmann, T., & Puri, M. (2002). Venture capital and the professionalization of start‐up firms: Empirical evidence. The Journal of Finance, 57(1), 169-197.
  • (Article) Hsu, D. H. (2007). Experienced entrepreneurial founders, organizational capital, and venture capital funding. Research Policy, 36(5), 722-741.
  • (Article) Jääskeläinen, M., Maula, M., & Murray, G. (2007). Profit distribution and compensation structures in publicly and privately funded hybrid venture capital funds. Research Policy, 36(7), 913-929.
  • (Article) Kaplan, S. N., & Strömberg, P. (2003). Financial contracting theory meets the real world: An empirical analysis of venture capital contracts. The Review of Economic Studies, 70(2), 281-315.
  • (Article) Manigart, S., Lockett, A., Meuleman, M., Wright, M., Landström, H., Bruining, H., & Hommel, U. (2006). Venture capitalists’ decision to syndicate. Entrepreneurship Theory and Practice, 30(2), 131-153.
  • (Article) Sahlman, W. A. (1990). The structure and governance of venture-capital organizations. Journal of Financial Economics, 27(2), 473-521.
  • (Article) Sapienza, Harry J. “When do venture capitalists add value?.” Journal of Business Venturing 7.1 (1992): 9-27.
  • (Article) Shepherd, D. A., Ettenson, R., & Crouch, A. (2000). New venture strategy and profitability: A venture capitalist’s assessment. Journal of Business Venturing, 15(5-6), 449-467.
  • (Article) Sorenson, Olav, and Toby E. Stuart. “Syndication networks and the spatial distribution of venture capital investments 1.” American Journal of Sociology 106.6 (2001): 1546-1588.

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