On October 28th YouTube launched its new subscription service YouTube Red. So far it is only available for viewers in the United States, who currently can test the service in a free one-month trial. Afterwards, YouTube Red will be priced at $9.99 a month. What is YouTube Red all about? On its website the Google […]
Tag Archives | freemium
Business models for digital goods: video games (free-to-play games)
By Eva-Maria Scholz 18 March 2015 33
In a recent post on IPdigIT Paul Belleflamme raised the question of what might be appropriate business models for digital goods in the “culture of free”. This is the first post of a two-piece series in which I will have a closer look at the video game industry. Over the past decade many things have […]
Prezi: a successful freemium model?
By Paul Belleflamme 24 February 2014 26
Last year, I had to deliver a speech about the economics of Internet to a non-technical audience. To make my presentation (hopefully) more pleasant for this audience, and to seize the opportunity to learn a new application, I decided to use Prezi. The application was rather new at the time (it had been launched in 2009 […]