Foster organizational learning: beyond ideation

learningOrganizational learning is about growing the intellectual capital of the firm across its people and teams, mobilizing problem-driven, opportunistic and systematic search behaviors.

Fig_3_7To uncover potential innovation opportunities, organizations and employees need to learn how to generate ideas by thinking in new boxes, challenging their prevailing mental models and “reinventing new wheels”.

Fig_3_8Employees can be a rich source of learning and innovation provided that goals and expectations as well as coaching, selection, follow-up and feedback processes are carefully managed. Even in the best organizations most ideas end up being rejected. What matters most is what actually does happen the day after the “ideation” events.

Fig_3_9Organizations must continuously develop their technology base – manage R&D operations – but also know when to build new technology platforms – deploy an R&D strategy – as formerly irrelevant or emerging knowledge and skills become core or even distinctive.

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Organizational learning: growing intellectual capital

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Idea generation: Thinking in new boxes

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Fostering employee-driven innovation

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Developing new technology platforms

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  • (Video) Inventing the Impossible: Pablos Holman at TEDxUCSD
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  • (Article) Scannell, J.W., Alex Blanckley, Helen Boldon & Brian Warrington (2012) Diagnosing the decline in pharmaceutical R&D efficiency, Nature Reviews Drug Discovery, 11, 191-200
  • (Article) Singh, J. (2008). Distributed R&D, cross-regional knowledge integration and quality of innovative output. Research Policy, 37(1), 77-96.
  • (Article) Shin, J., Coh, B. Y., & Lee, C. (2013). Robust future‐oriented technology portfolios: Black–Litterman approach. R&D Management, 43(5), 409-419.
  • (Article) Suzuki, J., & Kodama, F. (2004). Technological diversity of persistent innovators in Japan: Two case studies of large Japanese firms. Research Policy, 33(3), 531-549.
  • (Article) Tsai, W. (2001). ‘Knowledge transfer in intraorganizational networks: effects of network position and absorptive capacity on business unit innovation and performance’. Academy of Management Journal, 44, 996-1004.
  • (Article) Von Zedtwitz, M., & Gassmann, O. (2002). Market versus technology drive in R&D internationalization: four different patterns of managing research and development. Research Policy, 31(4), 569-588.
  • (Article) Wang, C. H., Lu, I. Y., & Chen, C. B. (2008). Evaluating firm technological innovation capability under uncertainty. Technovation, 28(6), 349-363.

 

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